Using a rolling pin, roll the dough into 12-inch width and twice the length of your pan minus 2 inches. For example, if using an eight-inch pan, roll the dough into a 12x14-inch rectangle.
Use an offset spatula to evenly spread the filling, leaving 1/2-inch bare edges. Sprinkle any add-ons.
Starting from the long side, roll the dough into a log. If you can, transfer the log into a sheet pan lined with parchment paper and chill for about 30-60 minutes.
Use a sharp knife to cut the log vertically, and gently arrange the halves so the inner side faces up.
Gently twist the two parts around each other.
Gently lift and place the twisted dough in the prepared pan, brush with an egg wash, and set aside to rest for the second dough rise.